Paid Media Consultant
The salary range for this role is £30,000 to £40,000 DOE
Aira has a unique paid media offering that is growing fast.
We partner with startups and scale-ups to drive business growth through strategic multi-channel paid media consultancy and implementation.
If you’re a commercially aware and creative marketeer, and you’re either moving from in-house or looking for more from your current agency position, Aira’s paid media team could be for you.
It’s an exciting time to join us, you’ll be given the opportunity to quickly develop valuable skills, and achieve fast career progression in a high-demand sector while contributing to the growth of the agency and paid media team.
Being a Google, Facebook and Microsoft partner, we are a high-performance team who are passionate about what we do.
You’ll be:
- Building relationships with clients to develop an in-depth understanding of their business goals and product offering.
- Consulting on their value proposition, brand positioning, messaging and competitive strategy using customer insights and market analysis.
- Finding the balance between cost-efficiency and volume based on growth objectives and market factors.
- Utilising multi-channel paid media campaigns with a conceptual understanding of where each activity sits on the customer’s journey and in the brand's growth strategy.
- Advising on the benefits and limitations of attribution on wider digital strategy, with knowledge of Aira’s other services (SEO, Email & PR).
- Implementing the technical set-up of paid search and paid social campaigns including conversion tracking, landing page building, asset design and copywriting.
- Creating first-party data strategies to unlock the potential of machine learning and increase campaign efficiency.
- Improving data visibility through effective tagging, data studio set up and CRM reporting.
- Developing the team’s service offering, challenging preconceptions and training junior members.
About you:
You’re growth-minded and creative with extensive experience consulting clients on paid media strategy and business growth.
You’ll have:
- Experience working in an agency or similar role.
- Excellent interpersonal skills, understanding the importance that direct communication has on your role.
- A growth mindset, always striving for excellence in your delivery.
- An understanding of machine learning and its impact on the digital marketing landscape.
- Expertise in Google’s Smart Bidding strategies and how to align them with business goals.
- Knowledge of conversion tracking across multi-channel paid media.
- Your own ideas on best practice principles and the future of digital marketing.
- Department
- Digital
- Role
- Paid Media Consultant
- Locations
- Remote (UK based only)
- Remote status
- Fully Remote
Benefits and perks don't define our culture, they support it and aim to make life a little easier for our team
-
Mental Health Support
Thanks to our partnership with Sanctus, you have the opportunity to speak to a mental health coach who comes into the office once every 4-6 weeks or so. You can talk to them about whatever you want and it’s all 100% confidential. -
Annual Training and Technology Budget
You get a training and technology budget which you can use however you wish to learn more and develop your career and it gets renewed every year. -
Generous Maternity and Paternity Benefits
We offer generous benefits and paid time off for expecting parents, as well as those who adopt, including a bonus when your child arrives.
Workplace & culture
Since day one, culture has been incredibly important to us. We understand that culture isn't about shiny perks or benefits, it's about creating an environment that enables you to do your best work, feel supported and help you take forward steps in your career.
Our culture isn't fixed and with each person who joins Aira, they bring with them new experiences and perspectives that will add to what we already have.
Is that you?
About Aira Digital
What happened in Vegas... didn't stay in Vegas.
Aira started when our co-founders had a chat over a drink at the Aria casino in Vegas, during the summer of 2014.
At the time, Matt was running his own small agency and working with small, local businesses to help them grow their businesses online.
Paddy was running the London office for Distilled and working with businesses at the other end of the spectrum, mostly big brands, startups and multinationals.
They wanted to build an agency that would "meet in the middle" and do great work, whilst not charging huge fees and providing a great place to work at the same time.
Years later, Aira has grown to nearly 50 people and retained a strong culture along the way.
Our focus on doing great work and building a great place to work will never change. Our approach is refreshingly simple and can be summarised as:
- Be good people.
- Do great work.
- Grow what matters.
That's it.
Paid Media Consultant
The salary range for this role is £30,000 to £40,000 DOE
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